MY WHY: To challenge the status quo. To liberate. To catalyse change.
MY HOW: Disrupting, shocking, breaking the rules, diverging.
MY UNFAIR ADVANTAGE: Boldness, Audacity, Strong Principles, Wildness.
MY SHADOW: Righteousness, intimidation, isolation, dark moods.
MY GREATEST FEAR: To be trapped, powerless, or ineffectual.
MY ENEMY: Complacency, the Status Quo, Rules
MY VOICE: Candid, raw, honest, provocative.
OUTLAW BRANDS: Richard Branson, Lady Gaga, Harley Davidson, Vice Magazine